
case study
Cupra
Leon & Leon Sportstourer

VIVID was tasked with creating a series of engaging photo and video campaigns to launch the new Cupra Leon and Leon Sportstourer into New Zealand.


We decided that Piha would be a great location to shoot this campaign due to its striking landscapes and great driving roads.
The main location consisted of a modern architecturally designed bach nestled away under a canopy of trees. We shot the majority of talent focused imagery in the driveway.
